By Arsen Darnay, Monique D. Magee
This handy and exhaustive print reference resource is designed to supply marketers with how-to info that they could practice to their very own company. The Encyclopedia includes specified articles and overviews of the entire key info wishes of small company clients, together with financing; monetary making plans; marketing strategy production; industry research; revenues procedure; tax making plans and extra.
By Margaret Levi
A twenty first century method of the examine of politics Political technology wishes a source that serves as a center connection with the significant principles, innovations, and frameworks underlying the research of politics and that highlights the intersections of politics with different disciplines. "The Encyclopedia of Political technology (TEPS)" is designed to fill that desire. it's the encyclopedia for political technological know-how within the twenty-first century. ready with the help of the yankee Political technology organization (APSA), "TEPS" brings jointly a extraordinary editorial board and over six hundred extraordinary and emerging students to chronicle and check the middle concerns that experience lengthy involved scholars of politics. This complete, multi-volume paintings strains the evolution of political theories, techniques, examine frameworks, and political practices from internationally. because it examines the interaction of political principles and methods, the encyclopedia additionally conveys the energy and pleasure of politics in perform. Cognizant of the worldwide nature of political rules and hobbies, TEPS displays quite a lot of ideas and frameworks, either Western and non-Western, nationwide and foreign. An authoritative survey of the kingdom of politics and political technology, this 5- quantity paintings involves greater than 1,500 A to Z signed entries by way of members from over 30 nations, together with three hundred assessment articles or interpretive essays. The encyclopedia helps all the center undergraduate classes in political technological know-how: American govt, comparative politics, diplomacy, public coverage, public management, political habit, political thought, and political technological know-how tools. will probably be a necessary reference for all educational and public libraries. speedy proof: thematic desk of Contents that maps significant subfields and subject matters in politics; over 1,500 A to Z entries; contributing essays from students around the globe; and, ready with the help of the yank Political technological know-how organization.
By Joshua Lederberg
The 1st version of the Encyclopedia of Microbiology was once hailed via best scientists and researchers around the globe as "excellent," "outstanding," and "impressive." This Second Edition will function an up to date model of this reference which has been priceless to educational, business, and private libraries for years. The Encyclopedia of Microbiology, moment Edition either demanding situations and stimulates the reader, and illustrates the significance of microbiology, a box that can't be over emphasised during this booming biotechnology age.
* thoroughly redesigned and revised process with sixty five% new material
* comprises nearly three hundred articles, one thousand illustrations, and four hundred tables
* New layout contains thematic desk of contents, mixed word list of phrases, and appendix
* presents colour plate sections in each one volume
* 17 topic parts, together with interesting insurance of microbes in severe environments and microbes in rising infections
By Nicholas J. Cull, David Culbert, David Welch
This attention-grabbing survey offers a entire advent to propaganda, its altering nature, its practitioners, and its influence at the previous 5 centuries of worldwide historical past. Written by way of prime specialists, it covers the masters of the paintings from Joseph Goebbels to Mohandas Gandhi and examines vastly influential works of persuasion reminiscent of Uncle ToM&Apos;s Cabin, ideas equivalent to motion pictures and posters, and key recommendations like black propaganda and brainwashing.
Case reviews display the position of mass persuasion in the course of the Reformation, and wars all through heritage. local experiences hide propaganda superpowers, similar to Russia, China, and the USA, in addition to little-known propaganda campaigns in Southeast Asia, eire, and Scandinavia. The publication strains the evolution of propaganda from the period of revealed handbills to laptop fakery, and profiles such fantastic practitioners of the artwork as 3rd Reich movie director Leni Riefenstahl and 19th-century cartoonist Thomas Nast, whose works helped to convey the infamous Boss Tweed to justice.
This paintings will survey the whole diversity of considering in psychology, from precedent days to the current, encompassing philosophies and theories of brain that pre-date our glossy perception of psychology as a technological know-how, and increasing to the present findings of neuroscience. it is going to set the theories into their old context and cross-reference key impacts, reminiscent of Darwin’s on Freud. Fifteen hundred entries will include key figures, theoretical thoughts, fake theories, historic occasions, and seminal writings. overseas in scope, this undertaking will contain background of psychology specialists from world wide and the insurance of subject matters should be set in worldwide context. the purpose should be to supply a reference paintings of extra intensity than discussions which are at the moment to be had in textbooks, having the ability to connect with a mess of suitable issues. This paintings will offer an image of psychology because it has emerged into the current time and place it between different comparable fields equivalent to anthropology, sociology, philosophy, and medicine.
During this wide-ranging consultant to twentieth-century French notion, prime students supply an authoritative multi-disciplinary research of 1 of the main exact and influential traditions in sleek concept. in contrast to the other present paintings, this significant paintings covers not just philosophy, but in addition all of the different significant disciplines, together with literary idea, sociology, linguistics, political concept, theology, and extra.
By David Levinson
The Encyclopedia of Homelessness is the 1st systematic attempt to arrange and summarize what we all know approximately this advanced subject which affects not just the homeless yet all of society. The Encyclopedia specializes in the present scenario within the usa, with a comparative sampling of homelessness round the world. The Encyclopedia comprises entries on Australia, Brazil, Canada, Cuba, France, Guatemala, Japan, Nigeria, Russia, Sweden, the uk, Zimbabwe, Tokyo, Calcutta, London and others from all over the world. The Encyclopedia of Homelessness meets the wishes of a vast viewers, delivering a wealthy background and the information, perspectives, and views of specialists from various disciplines and perspectives.
Geomorphology, the self-discipline which analyzes the historical past and nature of the earth's floor, bargains with the landforms produced by means of erosion, weathering, deposition, shipping and tectonic procedures. In contemporary many years there were significant advancements within the self-discipline and those are mirrored during this significant Encyclopedia, the 1st such reference paintings within the box to be released for thirty-five years.
Encyclopedia of Geomorphology has been produced in organization with the foreign organization of Geomorphologists (IAG) and has a really international standpoint. The entries were written via a global editorial workforce of individuals, drawn from over thirty international locations, who're all one of the major specialists within the discipline.
In lavishly illustrated volumes, Encyclopedia comprises approximately seven-hundred alphabetically prepared entries to supply a entire advisor either to precise landforms and to the most important forms of geomorphological approaches that create them. The Encyclopedia additionally demonstrates the foremost advancements that experience taken position lately in our wisdom of tectonic and climatic adjustments and within the use of latest concepts similar to modelling, distant sensing and procedure dimension. Older recommendations, despite the fact that, usually are not forgotten and supply an old viewpoint at the improvement of principles. either obtainable and authoritative, Encyclopedia of Geomorphology is destined to turn into the definitive source for college kids, researchers and utilized practitioners within the box of geomorphology and the cognate disciplines of geography, earth technology, sedimentology and environmental technological know-how.
The Encyclopedia of the Neurological Sciences, moment Edition develops from the 1st variation, protecting all parts of neurological sciences via over one thousand entries eager about a wide selection of themes in neurology, neurosurgery, psychiatry and different similar parts of neuroscience. The contributing authors signify all features of neurology from many viewpoints and disciplines to supply an entire evaluate of the sector. Entries are designed to be comprehensible with out distinct history wisdom within the subject material, and cross-referencing and steered extra examining lead the reader from a simple wisdom of the topic to extra complicated realizing.
The easy-to-use 'encyclopedic-dictionary' structure of the Encyclopedia of the Neurological Sciences, moment Edition gains alphabetic entries, large cross-referencing, and a radical index for speedy reference. The wealth of data supplied through those 4 volumes makes this reference paintings a relied on resource of helpful details for quite a lot of researchers, from undergraduate scholars to educational researchers.
- Provides finished insurance of the sphere of neurological technology in over 1,000 entries in four volumes
- "Encyclopedic-dictionary" structure offers for concise, readable entries and simple looking out
- Presents whole, up to date details on 32 separate parts of neurology
- Entries are supplemented with huge cross-referencing, valuable references to fundamental study articles, and an intensive index
In mild of l. a.' gang nation of emergency, ethnic and minority gangs are arguably extra excessive profile now than at the other time in our background. information media regularly specialise in the crime and violence linked to gangs, yet no longer a lot else. This encyclopedia seeks to light up the area of gangs, together with gang formations, regimen gang actions, aberrations and present advancements. 100 essay entries on the topic of gangs within the usa and all over the world supply a diffuse evaluation of the group phenomenon. each one access defines and explains the time period, presents an historic evaluate, and explains its importance this day. because the following entries show, gangs are a part of the cloth of yank society. they don't seem to be in basic terms in our groups but in addition our faculties and different social associations. knowing the area of gangs is for that reason had to comprehend American society.
Entries comprise: Bikers, Bloods, Cholas, Crips, gang mythology, gang battle, graffiti, Hell's Angels, Hong Kong Triads, Latin Kings, legislations enforcement, occultic gangs, mafia, media, legal gangs, rites, Skinheads, Streetgang Terrorism Omnibus Prevention Act, tattoos, trafficking, Wanna-bes, West aspect Story, Witness safeguard courses, and early life gangs.